How to get your startup featured on Springwise
TL;DR
Springwise is a London-based platform, running since 2002, that spots new business ideas with a positive social or environmental impact and adds them to a searchable database. Founders submit their own project on the Submit an Innovation page, and its FAQ states that submitting is completely free. It suits startups that solve a real problem tied to one of its impact areas or the UN Sustainable Development Goals (SDGs).
What is Springwise?
Springwise publishes short write-ups of new products, services and business models from around the world, and its pricing page promises 60+ new entries every week in the full database. Springwise sells access to that database to companies and investors who look for trends, partners and deals.
The model mixes free and paid reading. A free account gives 5 premium "top innovation" articles a month and 10 database views, and members get unlimited access plus an AI research assistant called Scout AI and AI-generated industry briefings.
Who should submit to Springwise?
- Startups with a product that tackles a clear problem for society or the planet: emissions, waste, water, health, food or access to services.
- Founders with a new business model, such as a circular or subscription model, that others can learn from.
- Teams looking for corporate partners or impact investors who scan Springwise for ideas.
- Skip it if your product is a standard SaaS tool, an agency or an app with no social or environmental angle: Springwise checks each submission against its impact mission.
How much does Springwise cost?
Submitting is free. Reading is where the money comes in. The pricing page lists membership at £30 per user per month paid annually (£360 a year plus tax) or £50 per user per month paid monthly. You do not need a paid plan to submit.
Springwise also sells sponsored content and custom research to companies. Keep that separate from the free submission, and ask how sponsored pieces are labelled before you buy.
The domain authority of 77 belongs to springwise.com. Do not count on a backlink; the gain is visibility with readers who look for partners and investments.
How do you share your startup on Springwise?
- Read a few recent entries on Springwise in your sector to see the format and the level of detail.
- Open the Submit an Innovation page and fill in the form about your project.
- Show how your project fits at least one Springwise impact area or SDG, since the team reviews every submission against that mission.
- Wait for the review. Springwise adds approved projects to its platform; it publishes no review time and no guarantee of a feature.
- If something changes after you submit, such as a new website or launch date, email the Springwise team with the update.
Tips to get more out of Springwise
- Describe the problem first, with a number: tonnes of waste, people without access, emissions cut.
- Explain the mechanism in two sentences, so an editor can write the summary without guessing.
- Add proof: pilots, partners, customers or test results.
- Name your SDG and say exactly how you contribute to it.
- Submit at a real moment, such as a launch or a first commercial deal, so the write-up has something new to report.
Our verdict
Springwise is a free, low-effort submission for impact startups, and an approved entry puts you in front of corporates and investors who scan for new ideas. It brings no guaranteed traffic or coverage, and it fits poorly for startups without a social or environmental angle. For those, a startup directory or launch site works better.
More options: see all tech media, blogs and newsletters. Planning a launch around press coverage? The Fe/male Switch startup game walks women founders from idea to first customers.