How to get your startup covered by MacTrast
TL;DR
MacTrast is an independent Apple news site that has covered Mac, iPhone, iPad and Apple Watch since 2010 and still publishes daily in October 2026. Coverage is free: you send news tips and launches to contact@mactrast.com or to a writer's own email. It suits startups with Apple-related news, apps or accessories, and giveaways are part of its format.
What is MacTrast?
MacTrast is run by Mactrast, LLC from Anaheim, California. It publishes daily Apple news, reviews, how-to guides, opinion pieces and giveaways. Recent posts in October 2026 covered iOS 27.2, the M6 iMac and Apple Creator Studio, so the site follows Apple's release calendar closely. A small team of writers runs it, and the staff page lists each writer with an email address at mactrast.com.
Who should pitch MacTrast?
- App developers with a new or updated app for iPhone, iPad, Mac or Apple Watch.
- Accessory startups: cases, chargers, stands, smart home devices.
- Founders who can offer promo codes or units for a reader giveaway, a recurring format on the site.
- People with an exclusive, verifiable Apple story.
- Skip it for Android-only, Windows-only or B2B products with no Apple angle.
How much does MacTrast cost?
Editorial coverage is free. The contact page goes the other way for exclusive tips: MacTrast offers "small bounties" for exclusive news that it can verify and that other outlets have not covered, with no amount stated. The site publishes no advertising prices and no sponsored post policy, so ask the team directly if you want paid placement and ask how it is labelled.
How do you share your startup with MacTrast?
- Open the MacTrast contact page. It lists contact@mactrast.com for news tips and general questions, and a postal address in Anaheim.
- Check the staff page and pick the writer who covers your type of product. You can email any writer directly or reach them on X.
- Write a short pitch: what launched, the price, the App Store or shop link, the compatible devices and two or three images.
- Offer a giveaway: a set of promo codes or a few units for MacTrast readers.
- For an exclusive tip, say so in the subject line. MacTrast can name you as the source or keep you anonymous.
Tips to get more out of MacTrast
- Time your pitch to Apple news. A launch that uses a feature from a new iOS or macOS release fits the daily news flow.
- Put compatibility in the first line: device models and the minimum OS version.
- A giveaway gives the editors a reason to post and gives readers a reason to click.
- Send App Store promo codes in the first email so a writer can test the app the same day.
- Follow up once, after about a week, with something new.
Our verdict
MacTrast is a steady, active Apple news site with a clear contact address and a habit of running giveaways. It works best for a short launch post or a giveaway, and the reach is smaller than the biggest Apple sites. Send a short pitch with promo codes and a giveaway offer.
More options: see all tech media, blogs and newsletters. Planning a launch around press coverage? The Fe/male Switch startup game walks women founders from idea to first customers.